I’m sure you’ve heard the recent comparisons being made between the two up and coming rappers of their generation, Drake and J. Cole. Much has been said about the dichotomy between the two rappers and the comparisons of them to Jay-Z and Nas - so this week we take a look at the video for “Who Dat”, the first single from North Carolina by way of Germany’s J. Cole. See more…

In 2009 hard working producer The Alchemist released “Chemical Warfare”, a quality LP with production from him, and features from many artists such as Maxwell and Twista. For the video to the first single, “Smile”, off the album he teamed up with director Jason Goldwatch and the rest of the guys at Decon Media. See more…

Many heavyweights have tried to team up with another big name of equal stature, but most of the time it has ended up in failure. Not so with Nas and Damian Marley’s “Distant Relatives”. Follow us this week as we take through the video for the first single of the album, “As We Enter”. See more…

With sex appeal, bold style and a co-sign from the biggest crew in the game right now (Cash Money/Young Money), she’s in good position to take the throne of female rap. This week we take a look at her video from her latest single “Massive Attack” where she flexes her muscle and commissions the best in the game Hype Williams to direct her clip. See more…

T.I. can sell records. He’s gone platinum on 5 separate occasions in his career. He can put asses into seats. He practically sells out every venue he performs at. So what gives with the video for his new single I’m Back off his horridly titled upcoming album “King Uncaged”? Did he leave his sensibility Georgia in the federal prison system? Has Atlantic lost faith in one of their top artists? See more…

We da best! We takin’ over! And now All I do is Win. DJ Khaled is the DJ everyone loves to hate, the guy who knowingly pokes fun at himself yet manages to stay relevant in the music industry. He’s beaten out a lot his counterparts and transitioned into mainstream brand. His albums have gone platinum, and he doesn’t rap and barely produces on them. This week The Video Breakdown dissects the hit of 2007 “We Takin’ Over” featuring Akon, Rick Ross, TI, Fat Joe, Birdman, and Weezy. See more…

This week, in typical journalistic fashion, I’ve decided to cover one of the hot topics in the industry right now, or at least our little hip-hop influenced corner of it. See, there’s this kid, you may have heard of him, his name’s Drake. He just released the first official single off his highly anticipated album Thank Me Later titled “Over,” and shortly thereafter a video was also released. As we take a look his position in the industry and how his visuals will affect it, keep in mind he got his start as an actor on Degrassi Jr. High… or maybe not. See More…

When you talk about New York hip-hop and its Golden Age, you will not walk away without hearing the name Pete Rock and CL Smooth. The Mount Vernon duo made their mark on the hip-hop landscape with their hit They Reminisce Over You (TROY), a song for their fallen friend Troy Dixon of the Heavy D and the Boyz. Equally New York and golden age of hip-hop is the video to the song, which features a rich texture and film that perfectly fits the soulful feel of the song. See more…

Soulja Boy, internet phenom, pop culture phenomenon, ignorant youth. Some say cultural disgrace. The bottom line, however, is that he is a twitter maven, myspace junkie, and probably one of the most savvy internet marketers in the music industry today. Whatever your take is on him, the kids love him and he’s at the top of the music game in terms of popularity and visibility. He recently dropped a video from his forthcoming album The DeAndre Way for the track 2Milli. Co-directed by Dale “Rage” Resteghini and Todd Angkasuwan, it’s a cool look into the futuristic world of young playboy Soulja Boy. See more…

B.o.B. is currently one of the hottest artists out of Atlanta with his hit “Nothin’ On You”. With a more top 40 sensibility and staying away from the southern gangster trap music style that has been prevalent these last few years, he’s a breath of fresh air in a crowded Southern hip-hop scene. With the success of his sentimental chart topper he’s come out with an equally unconventional stop motion/collage video directed by up and coming director Ethan Lader. See more…