It won’t be long before Cali returns to the national spotlight it enjoyed in the mid-90s. Need proof? Look no further than Kida’s new “The Endemic” mixtape. Presented by DJ Skee & a.Fam Entertainment, “The Endemic” was a labor of love between Kida and executive producer TheRealFocus…, who pushed each other to make something great, not just good. With original production from Focus, 9th Wonder, DJ Khalil, !llmind, Jake One, Mell & D, Seige, and Wyldfyer, I’d say mission accomplished. Listen and download…

One of the more controversial tracks to hit DJBooth.net this week was West Coast up-and-comer Kida’s latest single, “Ain’t Nothing”. Produced by TheRealfocus…, “Ain’t Nothing"s beat has inspired equal measures of love and hate from everyone who’s heard its glittering synth arpeggios. See more… 

As reports of the devastation wrought on Haiti by the recent earthquake continues to come in people worldwide have mobilized to help the impoverished nation however they can, be it with donations, prayers or even songs. Today two emcees did their part to raise awareness by releasing tracks: Twista and his unifying theme “911” and Kida’s aptly-titled “A Prayer for Haiti”, produced by The Real Focus… Listen and download…

Who is Kida? Don’t worry, you’re not the first person to ask that question. A Los Angeles based emcee who’s actually been in the game for a minute, Kida is on a mission to make himself a household name with his recently launched freestyle series “Who is Kida?” Today’s edition of the series, “Poorman’s Hustla” features Kida going in over a dope beat from Jake One, using his unshakable flow to reach out to everyone out there hustling to pay the rent and take their lives to the next level. Listen and download…